Tony V. Iaquinto is president of Commit to be Fit, Inc. and the new manager of Florida Health Foods at the Landing. Publisher: Financial News & Daily Record
Volume: 89, No. 199
Date: Thursday, October 18, 2001
Tony V. Iaquinto is president of Commit to be Fit, Inc. and the new manager of Florida Health Foods at the Landing.
WHAT IS HIS COMPANY ABOUT?
Services offered include body fat testing and consulting, dietary and nutrient analysis, weight management and customized fitness programs. “Commit to be Fit is a grassroots company in preventive health care.”
WHAT DOES HE DO?
Designs custom fitness programs for weight management.
WHO ARE HIS CLIENTS?
Health clubs, health food stores, apartment complexes, doctor’s offices, health and exercise equipment stores, small businesses and individuals.
Iaquinto is a member of Northeast Florida Wellness Council, the Aerobic and Fitness Association, the Fitness and Runners Association and the Mayor’s Council of Fitness and Well-Being.
Florida Atlantic University in Boca Raton is where Iaquinto received his tutoring as a certified fitness trainer. He attended the Fitness Institute, where he became a certified fitness instructor. He obtained his certification in sports nutrition from the International Fitness Professionals Association in Tarpon Springs.
WHY GO INTO THIS FIELD?
“My parents were in the food business. My father was one of the top chefs in Northeast Florida so I grew up around food. When I was 12, I weighed over 200 pounds. Something just clicked in my head and I started learning about nutrition and fitness. By 14 I had it under control.” A part-time job at a health club sealed his resolve.
WHAT’S REWARDING ABOUT WHAT YOU DO?
“Knowing I am able to potentially save a person’s life – not like a surgeon – but preventing disease that could shorten their life expectancy.” “The hardest thing is getting people to do it because it’s work.”
Iaquinto traveled around the country as part of his work for another business of his called Personal Fitness, Inc. When his parents took ill, he returned to his hometown to care for them. “There’s something about Jacksonville that keeps drawing me back. I’m attracted to the water and Jacksonville has plenty of it.”
OTHER BUSINESS VENTURES
During the 1990’s, Iaquinto was the wellness coordinator for Dick Gore’s RV World and the fitness director for Super Fitness and Spa Fitness.
Married for five years, Iaquinto and his wife Lisa Jo reside on the Northside with their two cats, Jag and Gator.
An outdoor enthusiast, Iaquinto enjoys fishing, kayaking, camping and swimming with the manatees in the Florida Keys. Sports Center usually catches his eye, if he can’t find on of the “Godfather” movies on television. His ideal spot for dinner is the Conch House, where he proposed to his wife.
Iaquinto’s uncle was part of the founding group that started the first Trucker’s Union in New Jersey.
WHO’S YOUR HERO?
“Jack LaLane, the godfather of fitness. In the 1940s and 1950s, people looked to him for fitness. Now he’s in his 80s and he still does amazing things.”